SEO Starter Audit

Who this is for

Everyone starts here. This is the full diagnosis of your site: the technical foundations in depth, plus enough analysis of the other areas to tell you where your real ceiling is.

If you know something is wrong but not what, or you inherited a site and have no idea what state it is in, or you are about to spend money on content and want to know the foundations will hold — this is the audit.

What you get

The technical layer, properly:

• Full technical crawl of up to 500 URLs — status codes, canonical tags, meta robots directives and indexability for every page
• Index coverage analysis in Search Console: which pages Google has indexed, which it has seen and rejected, and which it has never reached
• Broken links, redirect chains and loops — every 404, every redirect passing through two or more hops, any loop sending crawlers in circles
• Site architecture and click depth — how far your commercial pages sit from the homepage, and which important pages are buried where crawlers rarely go
• Canonical, robots.txt and sitemap check — whether your sitemap contains only indexable URLs and your canonicals point where you think
• Structured data validation and a rendering check on what Googlebot actually sees

Then a read on the other four areas, enough to rank them:

• Keyword and competitor snapshot — are you targeting terms you can realistically win
• On-page spot check on your most commercially important pages
• Core Web Vitals check — is speed a genuine problem or a distraction
• Link profile overview — any obvious risk, any obvious gap

And the output:

• Prioritised roadmap ranked by what is costing you most, not by what is quickest to fix
• Recorded video walkthrough on your actual site, so you understand the reasoning rather than just the conclusion
• Delivered in five working days

How it works

Read-only Search Console and Analytics access plus your URL — about ten minutes on your side. Five working days to the report and video.

What is not included

No implementation. The findings are specified clearly enough for any developer to action, but somebody still has to do them. If you would rather I did, that is the monthly plan, and this fee comes off your first month.

The four non-technical areas get a diagnosis, not a full investigation. If the roadmap identifies speed, on-page or links as your ceiling, the dedicated package for that area goes considerably deeper than this audit can.

Credited in full against your first month if you start a plan within 30 days.